Coles Myer's much vaunted entry into the petrol retailing sector, through its acquisition of Shel...
The offer is for a discount of 4 cents who spend more than $30 on groceries at a Coles Myer store. It was released to the Victorian market today.
Coles CEO John Fletcher talked up the deal saying the offer was better due the Shell's better fuel quality, and the wider geographic spread of the Shell petrol stations.
He also referred to a keenly expected discounting war, saying he wouldn’t want to pre-empt what his actions would be if Woolworths increased the discount.
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